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    IDC - Press Release

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    애플, 中스마트폰 시장 점유율 첫 감소

    February 07, 2017


    [아이뉴스24 안희권기자] 지난해 중국 스마트폰 업체들의 약진으로 애플이 중국 스마트폰 시장에서 출하량과 점유율이 처음으로 감소했다.

    시장조사업체 IDC에 따르면 중국 스마트폰 시장에서 애플의 아이폰 출하량은 2015년 5천840만대에서 2016년 4천490만대로 23% 줄었다.

    이에 시장점유율도 1년전보다 4%p 떨어진 9.6%였다. 중국 스마트폰 시장은 지난해 9% 성장한데 반해 애플은 오히려 역성장해 업계 순위도 2015년 3위에서 2016년 4위로 떨어졌다.

    반면 중국 스마트폰 제조사들은 크게 성장해 5위권에 4개사가 포진해 있다.


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    +82-2-550-4321
    hkim@idc.com
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