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    IDC - Press Release

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    김칫국부터 마셨던 中 VR 시장..."올해엔 대형사 덕에 4배 성장"

    February 06, 2017


    중국 가상현실(VR) 산업이 ‘롤러코스터’를 타고 있다. 중국 정부의 대대적인 지원을 업고 VR 열풍이 불었지만, 이내 관련 기업들이 줄줄이 파산하면서 중국에서 ‘VR 거품론’이 불거졌던 것. 특히, 중국 전역에 퍼진 VR방(VR을 체험하고 즐길 수 있는 오락 시설)이 수익을 거의 내지 못해 ‘중국이 VR 장밋빛 전망에 김칫국부터 마신 게 아니냐’는 평가가 나온다.

    하지만 시장조사기관 IDC는 지난해 10월 소니가 가정용 게임기 플레이스테이션4용 VR 기기인 플레이스테이션VR(PSVR) 제품을 출시한 것을 계기로 중국에 VR 시장이 활기를 되찾을 것이라고 전망하는 등 중국 VR 시장이 냉탕과 온탕을 오가고 있다. 중국이 전 세계적으로도 빨리 VR 붐이 일었던 만큼 중국 시장 동향은 한국과 전 세계 VR 성장의 바로미터가 될 것으로 보인다.  


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